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The festival featured sessions by:

Marcel Wanders, Erik Kessels, Rijksmuseum, Samir Bantal, Philips Design, Codam, Coverjunkie, David Carson, Studio Dumbar, BYBORRE, Jordy van den Nieuwendijk, Frankey, Heineken, Job Joris & Marieke, MassiveMusic, MediaMonks, New Amsterdam Film Company, PostPanic, SPACE10, The Next Web, Adidas, THNK School of Creative Leadership, Delft University of Technology, Instagram, and many, many more… 

Never before the Dutch creative industry presented such a melting pot of the most inspiring past, present and future creators. An eclectic program of innovative labs, inspirational masterclasses and intimate bedroom sessions were scheduled in a two-day festival. It enabled visitors to learn how creativity makes impact, how the best creative work is being made, and how you can grow as a creative professional, team or company.

For the first time, there was an equivalent of D&AD Festival in London, Us by Night in Antwerpen and Creative Week in New York. ADCN and The Student Hotel aim to unite creative masters, professionals, talents, educators, curators and companies across all disciplines, creating a unique melting pot and opportunity for boundary-crossing creative collaborations.


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About The Social Hub

The Social Hub hosts a diverse community where people come to learn, stay, work and play. The Social Hub’s leading hybrid hospitality concept is designed to welcome students, tourist, neighbours and entrepreneurs to create meaningful and fun experiences under one roof. From hotel facilities, student rooms and coworking spaces to auditoriums, gyms, event spaces and social initiative programmes. It’s a place where people can connect and learn from one another, a place to find and build a community, where connections grow, ideas spark and change happens. Whether a local, traveller, student or professional, The Social Hub connects guests with passionate people from all walks of life to meet, while sharing ideas and experiences. The Social Hub is on a journey to be as responsible and impactful as possible. With ‘social’ at the centre of its name, The Social Hub focuses on creating a better society and a fairer and greener world through its programming for the community and impact from business operations. Founded in 2012, The Social Hub, formerly known as The Student Hotel, is headquartered in Amsterdam and has more than 800 employees.

The Social Hub’s total locations amount to 23, with 16 properties open in Amsterdam City, Amsterdam West, Barcelona, Berlin, Bologna, Delft, Eindhoven, Florence, Groningen, Maastricht, Madrid, Paris, Rotterdam, The Hague, Toulouse and Vienna. Three new hubs will soon open in Glasgow, Porto and San Sebastian, with properties also opening in Florence Belfiore, Lisbon, Rome and Turin by 2025. With nearly 10,000 rooms across Europe, The Social Hub aims to offer unique experiences to its community of international guests and locals. https://www.thesocialhub.co/

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